Bank Digital BCA (BCA Digital)membuka lowonganSocial Media Specialist
Sebelumnya, BCA Digital merupakan Bank Royal yang diakuisisi menjadi salah satu unit bisnis BCA Group di akhir tahun 2019. BCA digital akan terus mengembangkan inovasi layanan dan produk perbankan yang memotivasi nasabah untuk tumbuh bersama demi mewujudkan impian besar sekaligus memberikan dampak positif untuk keberlanjutan dunia yang lebih baik.
Ringkasan
- Perusahaan :
- Bank Digital BCA (BCA Digital)
- Situs :
- https://bcadigital.co.id/
- Industri :
- Banking
- Kategori :
- Perbankan
- Status Pekerjaan :
- Full Time
- Pola Kerja :
- OnSite
- Jam Kerja :
- 40 Jam/Minggu
- Perolehan Gaji :
- Negotiable
- Pengalaman :
- 1 Tahun Pengalaman
- Lokasi Kerja :
- Jakarta Pusat
- Tanggal Berakhir :
- 14 March 2026
Deskripsi Pekerjaan
We’re looking for a creative generalist with a digital-first mindset to join our team as a Social Media Specialist. This role blends digital marketing thinking, creative production, and content strategy into one. You’ll be part of a dynamic marketing & communications team that shapes how blu by BCA Digital connects with its audiences across platforms.
What will you do:
- Strong ability to plan content based on market trends, digital culture shifts, consumer insights, and the competitive landscape.
- Capable of developing action-driven content (for awareness, engagement, consideration, acquisition, and retention) in collaboration with the social media agency.
- Deep understanding of social media platforms: Instagram, TikTok, X, Facebook, YouTube, and LinkedIn, including best practices per format.
- Able to conceptualize engaging, informative, and on-brand content (human, playful, witty, and educational)
- Understands basic design principles and can provide clear creative briefs to designers, videographers, and agencies.
- Strong copywriting skills with consistency in tone of voice and clarity.
- Skilled in interpreting data from Meta Business Suite, TikTok Analytics, YouTube Studio, and other analytics tools.
- Able to prepare weekly and monthly performance reports with actionable insights to improve future content.
- Manages end-to-end content production: ideation, scripting, briefing, coordination, revisions, approvals, and posting.
- Handles community management (comments, DMs, basic sentiment) with quick and brand-appropriate responses.
- Leads coordination with the social media agency to ensure timelines, quality, and output meet blu’s expectations.
What you need to have:
- Bachelor’s degree in Communication, Marketing, Digital Media, Social Sciences, or related fields.
- 2–4 years...
4 Benefit Pekerjaan
Kirim Lamaran
- Via URL :
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